Each year Visit Wales conducts research amongst its priority markets. For March 2025 the reports cover the UK and Ireland.
This is the latest release in the series: Tourism market demand reports
Series information:
As the Welsh Government’s tourism team, Visit Wales is responsible for deploying tourism campaigns in the UK and internationally to promote Wales as a holiday destination. As part of this, each year Visit Wales conducts research amongst its priority markets.
Reports
Visit Wales Market Demand Study - UK (2025) , file type: PPTX, file size: 78 MB
PPTX
78 MB
If you need a more accessible version of this document please email digital@gov.wales. Please tell us the format you need. If you use assistive technology please tell us what this is.
Visit Wales Market Demand Study - Ireland (2025) , file type: PPTX, file size: 76 MB
PPTX
76 MB
If you need a more accessible version of this document please email digital@gov.wales. Please tell us the format you need. If you use assistive technology please tell us what this is.
Contact
Siân Hughes
Email: TourismResearch@gov.wales
Rydym yn croesawu gohebiaeth yn Gymraeg / We welcome correspondence in Welsh.